Reports

How to Create Personalisation in the Age of the Customer

How to Create Personalisation in the Age of the Customer

Personalisation has become an increasingly important feature of customer experience because its cuts through the noise and lets your customers know you are paying attention to them. However it’s important to strike that balance between making customers feel like you are helping them rather than creepily following them. Using data correctly and building creative, innovative campaigns are the key to standing out from the crowd.

Read our latest whitepaper to discover how Netflix, Amazon, Alibaba, Tokio Marine Life Insurance and Coca-Cola have used personalisation to generate ROI.

Customer Experience Asia 2018 Post Show Report - S

Customer Experience Asia 2018 Post Show Report - S

The 6th Annual CX Asia Summit concluded on a successful note – a sincere thanks to all industry participants who have participated and contributed at this event. With over 70 thought leaders sharing their perspectives and insights across the 4 day event, we trust you came away with inspirational ideas and key takeaways to advance your CX strategy and vision.

Find out who attended, what they learnt and what are our attendees priorities are for 2019 in our Post Show Report.

How AI will impact CX

How AI will impact CX

Artificial intelligence is now everywhere, and customer experience innovators are already embedding chatbots, predictive analytics, RPA and machine learning into their organisation.

CX Network's APAC industry report will ensure you stay ahead of the competition by providing insights into the region's trends and challenges to implementing AI into your CX strategy.

Customer Experience Investment Report 2019: APAC

Customer Experience Investment Report 2019: APAC

Read the biggest CX investments, trends and challenges that will impact APAC companies in the next 12 months.

Customer Experience Benchmarking Report 2019: APAC

Customer Experience Benchmarking Report 2019: APAC

CX Network's recent industry report compiles the biggest CX trends, challenges and investments that will impact APAC companies in the next 12 months, along with case studies from Neil Gardner, Chief Customer Officer at Generali and Akira Mitsumasu, VP Products & Services Planning at Japan Airlines.

Customer Experience Predictions for 2017

Customer Experience Predictions for 2017

Customer Experience Predictions for 2017 looks at how more established subjects such as omni-channel and emotional engagement will develop, and outlines the emergence of newer trends such as biometrics and phygital, and how they impact upon the industry. With Gartner predicting that by 2018 more than 50 per cent of organisations will implement significant business model changes in their efforts to improve CX, it’s important for the organisations shifting their focus to understand the changes affecting the market. Is your CX strategy optimised to cope with the biggest trends that will be affecting you in 2017? Download your complimentary copy of the report today to find out.